You may have noticed that we have been making some updates to the site, which means that some of the language below is outdated. We’ll be updating that soon, too.

About the 100 Archive

The 100 Design Archive project is a community-centred initiative which hopes to finally “join the dots” on the rich and diverse history and practices of Irish graphic design. At once concerned with what best reflects current practices, the 100 Design Archive also intends to capture and record the short but inspiring history of Irish visual communication design. We want to gather, discuss, present and celebrate the achievements of past, current and emerging practitioners. The project is ambitious and has many facets but the simple aim is to provide a clear and inspiring sense of the landscape we work in today and the projects and designers that have helped shape and inform Irish graphic design.

Who is behind the project?

The project was initiated by the designers and owners of four Dublin-based studios (Atelier, Conor & David, Detail and Studio Aad). Shared opinions, debate and occasional frustration contributed to the group trying to identify a better way to promote and acknowledge the standard and diversity of Irish visual communications design. Together with the support and insight of many colleagues, in industry and education, this steering group shaped the project and teased out the potential for a ‘new’ or ‘different’ way to capture and record the breadth of Irish design practice. However; the project would not exist without the funding of the founders and the generosity of our peers and the commitment of the greater Irish design community. Read more about the people behind the project on our Team page. 

Individuals & Projects

The 100 Archive is all about the individual – the individual designer who is motivated and tasked with making good work, and the individual project which is the record and outcome of a rich collaboration between client and designer. These basic building blocks – designer and project – allow us to create a simple and transparent record of professional activity; of working practices; careers paths; professional associates and collaborators.

What is the 100 Future?

100 Future invites all Irish designers to contribute to the growth and establishment of a living contemporary record of Irish graphic design. Through an open submission the aim is to create an honest and broad record that reflects the best work, across the island of Ireland and of Irish designers working abroad, in all fields of communication design. This is a rolling record of professional activities, from single-colour event flyers to innovative apps; from cultural posters to architectural wayfinding and from corporate identity to illustration; motion graphics to typeface design. Ours is a broad and wide-ranging practice and we wish to reflect this in the breadth and type of projects included in the 100 Future.

At the end of each year an independent critical review of all projects in the 100 Future will determine up to a maximum of 100 projects to be included the 100 Past.

What is the 100 Past?

At the end of each year an independent critical review of all projects in the 100 Future by an invited Archive Panel will determine up to a maximum of 100 projects to be included the 100 Past. 100 Past will grow year by year into an accessible and historical archive, the aim of which is to celebrate, document and contextualise the best of Irish communication design and designers. In order to present the broader picture of the design landscape no individual or firm can be represented by more than five projects per year. If more than five projects have been selected then the individual or firm has final choice of what goes forward to 100 Past.

In parallel with this ongoing process, the 100 Past is growing to include work from the 1960s onwards. This is an involved and substantial undertaking which naturally evolves at a different pace to the 100 Future. The task of identifying, exploring, researching, collating and editing projects and profiles for inclusion in the 100 Past is being undertaken by an expert panel of volunteers. Through dialogue and collaboration with our community this Curatorial Panel will seek additional insights and invite other experts to contribute to the establishment of a comprehensive record of activity. The goal is that the 100 Past should provide researchers, practitioners, their clients and the public with an inspiring and insightful “visual map of practice”.

Making a Richer Resource

We ask you to be generous with information about yourself, and your professional connections within the design industry.

We want to build a sense of community, to connect and record our professional connections. Over time this will provide an invaluable resource of project work, of people and of organisations responsible for engaging and commissioning great design. By setting up your profile you will be recorded as part of the landscape of Irish graphic design practice; by providing as much information as you can helps to build a clearer picture of that landscape. By submitting your work you actively contribute to the promotion and demonstration of the best of Irish design.

Our approach

We’re keeping the submission process as simple and as straightforward for you as possible. Submission fees are inexpensive and no hard-copy entries need to be supplied as the 100 Archive (100 Past and 100 Future) is online only. For each project we require up to six image files plus a brief project description for review by the Professional panel. This is the only visual representation of your work for the panel will review. If your work is selected, these are the only images that will be used to create your project page and showcase in the 100 Future.

The process

Once you have added credits to your account, or created a subsciption, you will have the option to create submissions to 100 Future. Submissions are delivered through a form and reviewed on screen. 

Fill out the form, making sure to follow the labels which will indicate mandatory fields. Images that are larger than the suggested size may take a long time to process so we advise that you follow the guidelines as closely as possible. When the form has been completed, you will have the opportunity to preview the submission before sending it for review.

On successfully creating a submission you will see a clear confirmation screen that indicates that your entry has been processed, and giving you the option to feed back on the process. From there the submission will be listed on your account page when you log in, and marked as pending, successful, incomplete or unsuccessful. If you don't see these indicators, something has gone wrong and you may have to start again.

What you’ll need

Project title

Short description: The project, process and outcome.

Up to 6 images: JPEG/PNG files, 2000 pixels on longest side. Please name your files simply using the standard character set with no spaces.

Website link: for web projects only; not the website of the designer or workplace where the project was completed.

Video link: The full web address of the video page on either Vimeo or YouTube.

Other details: Who you worked with on the project; where the work was completed; other credits and categorisation information. In order to provide as much information about how successful work is realised and produced, we encourage you to acknowledge all your collaborators and associates. These may include Designers, Photographers, Writers, Editors, Developers, Printers, Illustrators who contributed to the realisation of your project submission.

Who is Eligible?

All practicing graphic designers based in Ireland, as well as Irish graphic designers domiciled abroad are eligible to submit work.

What Projects are Eligible?

In the inaugural year of the project – 2013 – a decision has been made to extend the period of eligibility for projects. All work created between 1 January 2010 and 31 December 2013 is eligible for submission. For additional details see standard notes on eligibility below.

Projects must have been produced and published within one year of the current subission period – ie work submitted in 2014 must have been published or released between 1 January 2014 and 31 December 2014. As the 100 Archive is primarily concerned with capturing the rich diversity of professional practice all submitted work must be produced in response to a genuine brief from a client, be approved and paid for by your client or commissioner. If the work was produced on a pro bono basis the charity or recipient of the pro bono design services must have published or made public the project outcomes. Self promotional projects and/or agency communications are eligible if the project was legitimately (publicly) distributed to clients or potential clients. If you work for an agency or design team you must be the lead designer on the project and all team members should be credited appropriately. You must also have the permission of the owner / copyright holder of the project to submit work.

How is work selected?

The review process works as follows. Once your project has been submitted, it is queued for review by the Professional Panel. They see your work in the same format as you do — presented on screen in the same layout. The only difference is that references to your name and workplace are not displayed. Each panelist has a simple yes or no choice.

They are asked to select work that is good; work that is interesting; innovative or simply worthy of debate and recognition for social or cultural reasons. Submissions are reviewed independently with a bias towards inclusiveness and generosity — each panelist is not aware how others have voted.

When three panelists (of 5) vote in favour, your project progresses immediately to the 100 Future.

Open & Accessible

Submitting and participating is easy, can happen at any time, and submission fees are purposefully low to ensure the broadest submission possible. The more entries received from people working in diverse ways and places, the more representative the Future Archive and Past Archives will be of contemporary practice. 

The cost of submitting a single project is €20, or alternatively you can purchase an annual subscription for €100, which allows you unlimited submissions*. We want participants to submit a broader selection of work and on a more frequent basis, so our objective in determining these prices has been to remove as many barriers as possible. It’s important to state that this isn’t a competition — there are no awards or golden handshakes. To cite a well worn cliché, this isn’t as much about winning as it is about taking part and ultimately contributing to the creation of richer and more relevant record of Irish graphic design practice. *Fair Use policy applies. See below for details.

Unlimited Subscription

The Unlimited Plan is an annual subscription which allows you to submit as many projects as you like* from the moment you sign up. This is the easiest and most cost effective way to submit your work. The plan is activated as soon as your payment is processed. Once this happens you will see an indication of how many days you have left on your account page and on the user menu on the top right of all pages. The subscription doesn’t renew automatically, you can simply renew it when it expires. *Fair Use policy applies. See below for details.

Pay As You Go

Pay As You Go is an option for those who would like to test the water, or have a smaller body of work to submit for consideration. Once your payment is processed, you will see an indication of how many credits you have left on your account page and on the user menu on the top right of all pages. Each credit allows you to submit a single project.

Fair Use Policy

For those on the Unlimited Plan, our fair use policy allows for up to 50 submissions per year from any individual member. While we want all members to submit as much work as possible, we need to set a limit so that the work can be selected and displayed without incurring additional costs or without taking more time than is reasonable. If you feel that you will exceed this limit, please contact us at


We’re eager to hear your experience of using the site. Once you are logged in, there is a feedback link on the user menu at the top right of every page. Use it to let us know how we can improve the site. 

Browser support

At present the site will perform as expected in recent versions of Google Chrome, Firefox and Safari on Windows and OSX. We are continually reviewing and improving our compatibility to cover other browsers and operating systems. A mobile-friendly version of the site is also under development.

Contact Support

If you run into a problem with the website, please get in touch using the feedback link on the user menu at the top right of every page. We are also regularly on Twitter so we may be able to assist you with a query there too. We will endeavour to respond to each support query individually, in a timely fashion. As we are a team of volunteers at present, we ask you to be patient while we respond to your query.

Respecting Your Privacy

Your privacy is of great importance to us and we will always respect your privacy and personal information. Information is gathered in the context of the archive only.
You can review our full Data Protection policy below.

Data Protection Policy


Data Controller means the 100 Archive.
Data Subject means an individual whose data is processed by the Data Controller.
GDPR means the General Data Protection Regulation.
Responsible Person means Aideen McCole of the 100 Archive.
Register of Systems means a register of all systems or contexts in which personal data is processed by the Data Controller.

1. Data protection principles
The Data Controller is committed to processing data in accordance with its responsibilities under the GDPR.
Article 5 of the GDPR requires that personal data will be:

a. processed lawfully, fairly and in a transparent manner in relation to individuals;
b. collected for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes; further processing for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes will not be considered to be incompatible with the initial purposes;
c. adequate, relevant and limited to what is necessary in relation to the purposes for which they are processed;
d. accurate and, where necessary, kept up to date; every reasonable step must be taken to ensure that personal data that are inaccurate, having regard to the purposes for which they are processed, are erased or rectified without delay;
e. kept in a form which permits identification of Data Subjects for no longer than is necessary for the purposes for which the personal data are processed; personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard the rights and freedoms of individuals; and
f. processed in a manner that ensures appropriate security of the personal data, including protection against unauthorised or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organisational measures.

2. General provisions
a. This policy applies to all personal data processed by the Data Controller.
b. The Responsible Person will take responsibility for the Data Controller’s ongoing compliance with this policy.
c. This policy will be reviewed at least annually.

3. Lawful, fair and transparent processing
a. To ensure its processing of data is lawful, fair and transparent, the Data Controller will maintain a Register of Systems.
b. The Register of Systems will be reviewed at least annually.
c. Individuals have the right to access their personal data and any such requests made to the Data Controller will be dealt with in a timely manner.

4. Lawful purposes
a. All data processed by the Data Controller must be done on one of the following lawful bases: consent, contract, legal obligation, vital interests, public task or legitimate interests.
b. The Data Controller will note the appropriate lawful basis in the Register of Systems.
c. Where consent is relied upon as a lawful basis for processing data, evidence of opt-in consent will be kept with the personal data.
d. Where communications are sent to individuals based on their consent, the option for the individual to revoke their consent should be clearly available and systems should be in place to ensure such revocation is reflected accurately in the Data Controller’s systems.

5. Data minimisation
The Data Controller will ensure on an ongoing basis that personal data are adequate, relevant and limited to what is necessary in relation to the purposes for which they are processed.

6. Accuracy
a. The Data Controller will take reasonable steps on an ongoing basis to ensure personal data is accurate.
b. Where necessary for the lawful basis on which data is processed, steps will be put in place to ensure that personal data is kept up to date.

7. Archiving / removal
a. To ensure that personal data is kept for no longer than necessary, the Data Controller will put in place an archiving policy for each area in which personal data is processed and review this process annually.
b. The archiving policy will consider what data should/must be retained, for how long, and why.

8. Security
a. The Data Controller will ensure that personal data is stored securely using modern software that is kept-up-to-date.  
b. Access to personal data will be limited to personnel who need access and appropriate security will be in place to avoid unauthorised sharing of information.
c. When personal data is deleted this should be done safely such that the data is irrecoverable.
d. Appropriate back-up and disaster recovery solutions will be in place.

9. Access requests
A Data Subject has the right to request access to, a change in, or removal of their data, subject to a number of criteria. A Data Subject can request access to their data in writing (or by email) and the Responsible Person will provide the actual personal data requested plus the following within one month of the request:

a. The purposes for processing the data.
b. The categories of personal data concerned.
c. To whom the data has been or will be disclosed.
d. Whether the data has been or will be transferred outside of the EU.
e. The period for which the data will be stored, or the criteria to be used to determine retention periods.
f. The right to make a complaint to the Data Protection Commissioner.
g. The right to request rectification or deletion of the data.

10. Access requests — restrictions and exemptions
The following are situations in which the Data Controller will not comply with a data access request:

a. Where the requester is involved in a claim against an organisation, seeking compensation, and the information reveals details of the organisation’s decision process in relation to their claim.
b. If the information is held for statistical purposes, is not shared with any other person or organisation and cannot be identified as belonging to any particular individual.
c. If releasing the data would mean that personal data about another individual would be unfairly disclosed. (Personal data may be released in redacted form so as to protect the other individual’s data.)
d. Where the data being sought involves personal opinions that have been expressed by another individual. Specifically, if the opinion was given in confidence, and it can be proven that the person providing the opinion at the time did so in the expectation of confidence, it does not have to be released. (If the opinion was given as part of regular business communications, does not involve personal opinions, and was given without the expectation of confidentiality, it should be released.)
e. If the personal data requested is impossible to supply, or supplying it would be extremely difficult (disproportionate effort).
f. If the personal data has already been supplied in accordance with an access request, but identical requests continue to be made (unless new data has been created since the previous records were released, in which case the updated data must be provided).
g. If the data that is requested is not the personal data of the requester, it cannot be released under an access request (unless it is the data of a child and is being requested by a legal guardian, or if it is data being requested by a solicitor with written consent from their client to access their data).

11. Breach
In the event of a breach of security leading to the accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, personal data, the Data Controller will promptly assess the risk to people’s rights and freedoms. The Data Controller will also:

a. Give immediate consideration to informing those affected. Such information permits Data Subjects to consider the consequences for each of them individually and to take appropriate measures. If the data concerned is protected by technological measures such as to make it unintelligible to any person who is not authorised to access it, the Data Controller may conclude that there is no risk to the data and therefore no need to inform Data Subjects. Such a conclusion would only be justified where the technological measures (such as encryption) were of a high standard.
b. In appropriate cases, the Data Controller will also notify organisations that may be in a position to assist in protecting Data Subjects including, where relevant, An Garda Síochána, financial institutions etc.
c. All incidents in which personal data has been put at risk will be reported to the Office of the Data Protection Commissioner as soon as the Data Controller becomes aware of the incident, except when the full extent and consequences of the incident has been reported without delay directly to the affected Data Subject(s) and it affects no more than 100 Data Subjects and it does not include sensitive personal data or personal data of a financial nature.
d. When reporting to the Office of the Data Protection Commissioner in accordance with this policy, the Data Controller will make initial contact with the Office within two working days of becoming aware of the incident, outlining the circumstances surrounding the incident. This initial contact will not involve the communication of personal data. The need for a detailed report and/or subsequent investigation (based on the nature of the incident and the presence or otherwise of appropriate physical or technological security measures to protect the data) will be determined by the Office of the Data Protection Commissioner.
e. Should the Office of the Data Protection Commissioner request a detailed written report of the incident, the report will reflect careful consideration of the following elements:

—a chronology of the events leading up to the loss of control of the personal data;
—the amount and nature of the personal data that has been compromised;
—the action being taken to secure and / or recover the personal data that has been compromised;
—the action being taken to inform those affected by the incident or reasons for the decision not to do so;
—the action being taken to limit damage or distress to those affected by the incident; and
—the measures being taken to prevent repetition of the incident.

f. Even where there is no notification of the Office of the Data Protection Commissioner, the Data Controller will keep a summary record of each incident which has given rise to a risk of unauthorised disclosure, loss, destruction or alteration of personal data. The record will include a brief description of the nature of the incident and an explanation of why the Data Controller did not consider it necessary to inform the Office of the Data Protection Commissioner. Such records would be provided to the Office of the Data Protection Commissioner upon request.