Meteor (2013)

Meteor Mobile Communications commissioned us to further refresh their core communications after the initial brand project. We worked with an extended brand team — advertising, digital, pr, promotional, direct marketing, & social media — to introduce the new full colour illustration and updated photography to the existing brand framework.

We produced guiding principals for all communications material, physical and digital. The project focussed on some of Meteor's core values as well as reaching out to a key demographic. As well as ongoing production of retail graphics, animations and collateral. The key outputs included:
— graphic illustration set
— brand photography
— updated icon set
— online brand space and guidelines
— master artwork for all core collateral

Designed by Paul McBride, Sally Caulwell, Evan McGuinness, Brian Nolan, Holly Brennan, Cian McKenna at Detail. Design Studio

Included in Archive Selection 2013

Richard Gilligan — Photography
Matthew Thompson — Photography

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