Redesigning our website began with coming up with a concept and style for the photography of the work. It was important that the work was shot in our studio on the surfaces and in the spaces that it had been created in. It was also important to give some of the work a sense of the context in which it would be seen by using props and objects relating to the nature of the businesses we were designing for. A simple, uncluttered site was designed to showcase a mix of the photography and flat vector graphics of the work. The blog, or Gazette, leads the editorial style that has been carried through the site to encourage regular updating in order to keep content fresh and interesting for return visitors.
More projects from Slater Design