StorySpark was a winter festival of children's literature. Poetry Ireland and Children’s Books Ireland partnered with The Ark to develop an interesting and unique programme focusing on the written word. The events and workshops primarily involved story-telling and writing for which there were few images suitable for the campaign. The aim was to generate imagery that lit up imaginations for the dark winter days so we developed an intriguing typographic illustration to give a sense of the warm, imaginative environment that the Ark had created.
From Aad and elsewhere