Goffs Kings and Queens

Dynamo and Goffs have a long standing partnership in creating effective and beautifully crafted pieces of communication. In 2013 we reinvented the typical form of communication by bringing the advertising campaign to life. 'Bring Out Your Kings and Queens’ represents the core values of Goffs. By giving your best, you get the best. Each elite client received a bespoke, hand crafted laser etched horse gift, presented in a layered box. This created the sense of anticipation and excitement we strived to capture. Upon opening the first layer, you are presented with a stunning foil blocked card with a personal hand written message on the interior. The second Layer reveals the gift wrapping. The third layer presented was the box containing the gift. A rosewood, Hermés horse, with the Goffs logo, tastefully etched into the base Goffs enjoyed record breaking success at this sale, achieving Ireland's 2nd highest price ever for a yearling

Designed by Dynamo - MD Jamie Helly at Dynamo

Included in Archive Selection 2013

Aisling Walsh — Designer
Niamh O'Hehir — Client

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