Route33 Barbershop Quarter

The identity centres around four typographic parts that each has its own role representing the four-part vocal chords of the quartet. The lead sings the melody ‘UTE’, the tenor harmonizes above the melody ‘RO’ the bass sings the lowest harmonising notes ‘BARBERSHOP QUARTET, and the baritone completes the chord ‘33’

The project included stationary and a series of posters.

Designed by Stephen Smith at Bossanova

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