This hardcover publication is a charming chronological arrangement of toy classics that redefined play, accompanied by text on each toy’s success story.

The photography mostly spans over full spreads to further encourage a state of nostalgia. Particularly iconic toys were shot on coloured paper, which we shadowed through the colour palette of the text and endpapers.

Designed by Conor Nolan, David Wall, Ruby Henderson at WorkGroup

Kevin Fox — Photography

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