We Run Together

Every woman who runs, runs for her own important reason, but on the day of the Vhi Women’s Mini Marathon 35,000 women all run together as one.

We paired 4 runners with 4 artists to talk about their unique reasons to run. These discussions then inspired 4 original artworks celebrating and empowering the runners. These pieces then serve as the core visuals for the campaign – supporting other runners and hopefully inspiring more runners to join.

Designed by James Kelleher at Publicis Dublin

Carol Lambert — Creative Direction
Neil Hanratty — Art Direction
Briain Wright — Copy
Tara O'Brien — Illustrator
Vanessa Power — Illustrator
Aoife Dooley — Illustrator
Claudine O'Sullivan — Illustrator
Matthieu Chardon — Director
Niamh Skelly & Laurie Easterby — Agency Producers
Owen Costello — Assistant Director
Peter Madden — Editor

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