Amnesty International The Missing link report

As part of their ongoing Mental Health campaign Amnesty International produced a report recommending the actions that each government department must take in order to fulfil the obligations outlined in the 2007 report on metal health ‘A Vision for Change’. The studio was commissioned to design the report launched in 2010. We commissioned seanandyvette to produce a series of portraits that reflected these sentiments. Unlike the tone of the original strategic report produced for the campaign it was decided that the portraits should be far more graphic. We exploited the size and format of the document to produce to scale portraits of everyday individuals. We chose to overprint the black and white portraits with yellow thereby enforcing Amnesty's brand colours.