Bayberry partners closely with ambitious industry leaders looking to implement transformational change. Zero-G collaborated with them to transform their own positioning and create a new look and feel that reflects their confident and challenging approach with their clients. Bold statements reflect the nature of their confident and provocative approach necessary for their clients to keep pace with market disruption. Animations bring to life the complexities and intangible aspects of their work. The mark itself alludes to their ability to integrate seamlessly within their clients business and also bring an invaluable critical & independent insider/ outsider view.