Designed by Ben McDonald at BigStyle Media House

Steve McCarthy: Illustration

Categories: Identity

Industry: Commercial


BigStyle is a watersports and adventure company based in Dublin. They started off teaching kitesurfing and paddleboarding in Dublin and now run a Surf Lodge in Mayo. Further afield they also run a kite school in Tanzania and run surf trips to Portugal.

From the illustrations that form the central backbone of the brand to the interior design of the BigStyle Atlantic Lodge in Mayo, we have tried to create a brand that inspires people to get out in the elements and portrays BigStyle's irreverent approach to life.