Bricks & Stones

To capture that specific, "deeply rooted" storytelling style for the Bricks & Stones rebrand, we have focused on the harmony between architectural structure and natural materials.

Bricks & Stones is a company built on the intersection of craft and modern design, specializing in handcrafted stone veneer and cladding. We were absolutely delighted to be asked to redefine their brand identity, signage, and digital presence, creating a system that reflects the permanence and precision of their product range.

In the development process, we were struck by the duality of their work: the organic, raw texture of stone meeting the rigorous engineering required for modern application. We wanted the branding to feel considered, grounded, and deeply rooted in this "industrial DNA." This led us to develop a distinctive wordmark designed for consistency across both digital and physical touchpoints.

A key strand of the story is the custom icon, a graphic symbol we developed to provide a "light touch" in limited spaces. This mark, alongside a strictly minimal color palette of deep browns, carbons, and rust tones, reflects our commitment to clarity and sophistication. The choice of shades was intentional, mirroring the timeless, earthy hues found in natural stone and brick.

For the typography, we brought the visual language together using a pairing that balances a clean, innovative aesthetic with a more structured, technical feel. The primary style brings personality and modernism to the brand, while the secondary, more clinical style adds a layer of depth and clarity that complements the architectural nature of the project.

The resulting visual toolkit ensures a consistent identity while allowing for the creative flexibility needed for everything from tactile product catalogs to large-scale signage. From the website design to the handcrafted stone details, every element was built with a singular purpose: to showcase the art and science of modern stone design.