Crumble & Co. Packaging

2014

Designed by Karen Kearney at Retail inMotion

Categories: Packaging

Industry: Commercial

Tags: Food and drink

The brief was to create packaging which would maximise the space in the airline crew trolley. Each flavour must be easily recognisable to the crew, as space and time is of the essence, when serving customers onboard a short haul flight.

This packaging was created with both the crew and customer in mind. It is fresh, vibrant and easily recognisable. The distinguishable packaging encourages more sales with a memorable taste experience.