Dublin Theatre Festival (2013)

2013 Selection

Designed by Brian Nolan, Paul McBride, Patrick Mullen, Holly Brennan and Keith Byrne at Detail. Design Studio

Photography: Matthew Thompson

Categories: Promotional / Identity / Website

Industry: Cultural

Tags: Advertising

We worked with the Dublin Theatre Festival team to develop a new branding system. The communications strategy was to celebrate the experience of theatre and how audiences engage with that experience. This needed to resonate with a wide demographic.

We developed a strong identity which included a acronym and logotype for consistent use across all media. Collateral included festival and production programmes, posters and advertising, website and social channels.