Gabilu Eco Crafts - Brand Identity

2020 Selection

Designed by Rudy DeSouza (Freelance)

Categories: Identity

Industry: Commercial

Tags: Typography / Art direction / Craft / Packaging / Print / Brand Identity / Logo Design

I was comissioned by Gabriel Checucci and Luana Felipe to help them develop a visual identity for Gabilu Eco Crafts. Initially the project was just to design a logo for their line of sustainable products, but we consequently went on to create a full visual identity system for their business. The monochrome modular identity is simple and functional, with a bespoke typographic logo and a leaf icon which are paired with a modern typeface to enhance each product’s textures and vibrant fabric colours.