2020 Selection

Designed by Brian Wilson at Wilson Creative

Designer: Sinéad Allen

Categories: Packaging / Identity

Industry: Commercial

Tags: Packaging / Identity / Wellness

Ground is a collection of natural aromatherapy oils and balms to soothe the soul. Handcrafted in Cork using natural plant-based vegan ingredients to create simple, clean, selfcare organic products to teach us how to slow down and mind ourselves. 

The ID system is based around the skin and the ground, our connection to the earth and to ourselves, and to the depths and layers we share. The packaging and product production is sourced, printed and distributed sustainably. The G in ground represents the reset button and the mark is a nod to the link between soil, skin layers and the elements. Each of the 4 products SCUs are assigned a designated skin tone.