Kodansha Brand Film
2021
Designed by Sue Murphy at Gretel
Copywriter: Thomas Kemeny
Art Director: Josh Engelmann
Director: Juan Cabral
Producer: Nicole Schofield
Creative Director: Sue Murphy
Project Manager: Kerry Griner
Color: Jean-Clément Soret
Production: MJZ
VFX: Untold
Original Score: Duotone
Categories: Moving Image
Industry: Commercial
Kodansha is your favorite company you've never heard of. The Japanese publisher has been leading storytelling from Japan for over 100 years. They’ve been responsible for publishing such hits as Akira, Sailor Moon, and Ghost in the Shell, as well as discovering a then-unknown author named Murakami. Despite all of this, few know who they are, especially outside of Japan.
They love stories, and wanted a film that they could share to partners, authors, creators, and the world at large to express how much they care about nurturing stories and the people who make them—and announce their next steps to further globalize Kodansha around the world.
The film was directed Juan Cabral; who wrote and directed the groundbreaking Gorilla advert for Cadbury — voted Favourite Ad of all Time in the UK, and is the creator of the Sony Bravia Trilogy (Balls, Paint and Playdoh).
