McAuley Place Identity

Designed by Scott Burnett, Shane Delahunty and Brian O'Tuama at Aad

Categories: Identity

Industry: Charitable

McAuley Place is a new type of housing development for older people, that also houses an arts centre, café and community centre. They approached us to develop an identity and website that helped communicate the nature of their internationally recognised initiative.

We started by changing their name from Nas Na Riogh Housing Association to the actual name of the development. We helped clarify what they offered and delivered a logo, identity and website that delivered on a core idea - placing older people at the heart of a vibrant community.