McCann FitzGerald – Visual identity referesh


Designed by Ciarán ÓGaora, Padraig Croke and Aleksandra Milne at Zero-G

Website Developers: Software Design

Client: Una Ryder

Categories: Identity

Industry: Corporate


Headquartered in Dublin, McCann FitzGerald are one of Ireland’s leading law firms. Following a strategic review we were engaged to refresh their visual identity system and develop a new website. Our work focused on the development of a document design system that unified the firms typographic style while enabled their in-house design team easily create a wide range of design solutions. In developing the refreshed house style we wished to retain many of the traditional typographic elements of their existing identity within a more digital environment.