Mullingar Ink Brand

Mullingar Ink is a tattoo and piercing studio based in Mullingar, Co. Westmeath. Mullingar Ink required website design, brand expansion, video and photo content.

With an already existing logo, we helped Mullingar Ink expand their brand with typography, colours and imagery as part of branding their new website. 

It was important to have an identity that was quite clearly a creative tattoo studio but also that it stood out and had a premium feel.

Imagery and photography played a huge part in realising this vision. It was important to show the artists as skilled but relatable and approachable as tattoo studios sometimes can be a daunting place to be in. Portraits of the artist along with video content that had an easy going relaxed feel helped break down the barriers between the studio and the customer.