NUI Maynooth – Lines of Conversation – Undergraduate prospectus

Designed by Bob Gray at Red&Grey

Designer: Keith McGuinness

Photographer: Matthew Thompson

Illustrator: Elke Bauer

Strategist : Paul Hughes

Printers: Clondalkin Group

Categories: Promotional

Industry: Commercial

Our goal for NUI Maynooth is to create a culture of conversation, a space where new connections are made, new ideas are created and new knowledge is formed. Our aim was to talk with, not at students. The concept for year one of our undergraduate print work was ‘Points of Conversation’, year two, ‘Lines of Conversation’ and year three will be ‘Spaces of Conversation. For each phase we host a conversation day were we use physical, virtual and facilitated methods of conversation. The material gathered informs NUI Maynooth’s communication materials and is based on participants’s true experiences.

For year two, ‘Lines of Conversation’ we mapped lines across the campus and asked those working, teaching and studying along those lines to submit their questions for further conversations. Where the lines crossed we placed suggestion boxes as a means to gather further questions. The suggestion boxes were in fact student’s, each wearing a t-shirt that read ‘Suggestion box’ on it. This gave us a platform for gathering even more conversation material. These questions were then used in a long table conversation and workshop, which we documented and illustrated live.

All of the content captured to date has helped us punctuate the University documentation with true experiences but more importantly given us the platform to promote an ongoing culture of conversation for NUI Maynooth.