Designed by Jason Delahunty, Sadhbh O'Beirne and Niall O'Shea at Zero-G

Strategy: JP O'Malley, Sadhbh O'Beirne (Zero-G)

Film & Copywriting: Rob O'Reilly (Zero-G)

Type design: Rene Bieder

Motion: Cian McKenna

Categories: Website / Identity

Industry: Commercial

Tags: Rebrand / Website / Logo / Brand Identity / Strategy


Pinergy was founded with a simple goal — to make a difference in the energy sector. Pinergy has grown to become Ireland’s leading authority on smart energy technology, supplying 100% renewable energy and sector-specific insights to businesses and homes across Ireland. Zero-G worked with the Pinergy team to define a new proposition ‘Energy with insight’ and re-focused the brand to reflect the evolving strategic ambition. This new direction was brought to life through a dynamic identity, brand film, website and campaign.