iBrow

2011

Designed by Deirdre Breen and Deirdre Corcoran at Chapter.

Graphic Deisgn: Desmond Wade

Categories: Identity

Industry: Commercial

We designed the original iBrow brand four years ago. While that achieved great success for our client this evolution is the grown up version and reflects Rachel's personality and current goals.

In the heart of Cork city iBrow is a unique experience. The staff are highly trained to define each brow inline with each customers bone structure. The dot and 'x' pattern reflects where the expert focusses to achieve the best results. Overall the brand and interior reflects the high level of service.

With a focus on growing the male customer base we worked with Rachel to create a charity event called guybrow.