Other Voices is a music and arts festival held each December in the remote village of Dingle on the Atlantic coast of Ireland. This year the festival changed to an online event due to restrictions.
A special part of any festival is the journey to a place, where you can have a unique experience together with others. The challenge with the design this year was to encourage people to participate and feel like they were part of the experience, even though everyone would be watching at home. The title of the event ‘Bringing it All Back Home’ highlighted this.
I created an identity that consisted of a series illustrated homes. The homes varied from Georgian townhouses to rural cottages, representing the varied attendees of the festival. Each home had a light on from one window – visualising the idea that even though we are alone watching, we are all together online.